Quality candidates look for opportunities that meet their salary needs. 71% of the employers we surveyed said they’re already doing this.** That’s why it’s important to identify the must-haves vs nice-to-have skills and qualifications for the role to encourage a more diverse set of candidates to apply. A further 47% said they didn’t apply because they didn’t have the specific years of experience listed in the job description.* According to a 2018 Indeed survey, 63% of candidates said they chose not to apply for a job because they felt like they didn’t know the specific tools or skills listed in the job description. While you may be tempted to list out every requirement you envision for your ideal hire, including too many qualifications and skills could dissuade potential candidates. Traits that you envision for a successful hire. You may also include soft skills, like communication and problem solving, as well as personality Of course, the job description should specifyĮducation, previous job experience, certifications and technical skills required for the role.